Half a billion dollars in one weekend. Not bad for an industry everyone keeps insisting is dying. But the real story isn’t just the money—it’s how theaters are transforming into premium-first, event-driven experiences. From Sinners to Stitch, audiences are choosing spectacle, scale, and nostalgia over originality—and studios are more than happy to oblige.
What Danny McBride Gets About Movie Theaters That Hollywood Doesn’t
Danny McBride isn’t wrong: movie theaters aren’t dead, but the experience is in trouble. From neglected screens to bad audience behavior, the biggest threat to cinema isn’t streaming—it’s what happens inside the theater. But April’s box office boom proves people still care. So what now?
Hollywood After Dark 