There was a time not too long ago when a major Hollywood studio wouldn’t dare greenlight a $200 million blockbuster without factoring in China. It was automatic. China was the second box office home for just about every tentpole release. Entire franchise arcs were practically built with Chinese audiences in mind, and for a while, … Continue reading Hollywood Needs China but China Doesn’t Need Hollywood
James Cameron Says AI Can Save Hollywood…And He Might Be Right
James Cameron wants to cut the cost of blockbuster filmmaking in half. Not by shrinking sets, not by cutting corners, and definitely not by giving up the kind of sweeping, high-concept visual storytelling he’s built his career on. What he’s talking about is using generative AI to speed up production, especially in the world of … Continue reading James Cameron Says AI Can Save Hollywood…And He Might Be Right
